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The Innovation Secrets of Steve Jobs

Insanely Different : Principles for Breakthrough Success
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May 08, 2014Kevin1960 rated this title 4 out of 5 stars
I found this book surprisingly interesting and useful. It seems a bit odd to hear Jobs treated almost mythologically, as the author relies solely on the "scriptures" of Jobs to speculate on how Jobs achieved success in innovation. The author also cites several other modern case studies to round out his arguments and he manages to make a credible case to support his tenets of innovation. Worth reading.